About us

As a privately owned, post-covid created business, our highly
experienced team are in a unique position to flexibly create
tailored solutions
to meet our clients’ every need.
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With executive support at every level, decisions are made quickly and decisively to drive the very best outcomes for our clients and their needs.

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  • Lewis Reeves

    Lewis has spent the past 10 years working within the research, data and technology arena.

    With experience at businesses such as Research Now (now Dynata), Lewis started and built the data collection company VIGA before successfully merging it into the wider Savanta business.

  • Patrick Fraser

    Pat has more than 20 years of experience within the research sector, honing his skills at some of the biggest companies in the industry including GFK and Ipsos MORI, culminating in a role as Head of Central Government Research.

    Following a stint at the CASS Business School, Pat moved to an FD and Board role at Critical Research, before founding WALR with Lewis.